The International Private Label Fair “PLMA's World of Private Label” appeared 36 years ago, is held annually, is a meeting place for retailers and manufacturers to find new products, new ideas to develop their own brands and brands for their products. PLMA's World of Private Label is organized annually by the Private Label Manufacturers Association, representing more than 4,000 member manufacturers globally. With offices in New York and Amsterdam, PLMA is the largest and exclusive association that organizes international fairs to promote private label manufacturers.

For the food and beverage industry in the Dutch market, PLMA's World of Private Label 2023 is the biggest and most important event. Participating in the fair is an opportunity to promote and promote the export of goods to the Dutch and EU markets. This year's fair has the participation of more than 2,600 businesses from 70 countries and territories, with the scale of nearly 300 specialized product zones. This year, Vietnam has 6 businesses specializing in food participating in the fair.

Source: Vietnam Trade Office in the Netherlands