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Effectiveness of the program to support businesses in digital transformation (10/26/2021)
Transparent information, increase market competition among businesses, give customers the best experience, increase productivity, reduce costs, expand ability to attract and retain customers, drive growth revenue even in difficult times due to the impact of the Covid-19 epidemic, which are the benefits that businesses gain after digital transformation.

The General Breeding Cooperative in Dong Xuyen Commune (Tien Hai) has 19 cooperative members raising sea ducks. The main products of the cooperative are commercial sea ducks and sea duck eggs that have achieved OCOP products. Previously, the cooperative's products were sold in traditional markets, the consumption volume was not stable and the price was often pressured by traders. However, since the cooperative built a brand identity, applied barcode technology, transparent QR Code and put goods on e-commerce platforms, the number of customers increased, the price increased. both stable, so the cooperative members feel secure to expand the production scale.

Mr. Ngo Van Duan, Chairman of the Board of Directors, Director of the cooperative said: Supported by the Department of Industry and Trade, the Department of Agriculture and Rural Development, and the Provincial Farmers' Association, the cooperative has quickly approached digital transformation in one production and business stages. Products made with brands and sold on e-commerce floors have a higher economic value than before 2-3 times. Currently, each month, the cooperative produces and supplies to the market 10,000 commercial ducks, 12-13 thousand Dong Xuyen sea duck eggs, with a turnover of about 7 billion VND/year. And Bao An T&V Food Company Limited (Song An commune, Vu Thu district) is famous for its products of sausages, sausages, and sausages under the brand name of Vuong An by promoting products on the provincial e-commerce floor and some markets. large e-commerce platforms such as voso, postmart, tuhaoviet... Since doing business on e-commerce channels, the company's output and revenue has increased continuously, an average of 20% per year.

Mr. Hoang Van Vuong, Director of the Company shared: Our products are made with high quality, food safety and hygiene, but at first, it was difficult to sell because they were sold only at traditional markets. After being supported by the Department of Industry and Trade in applying information technology, accessing e-commerce helped us quickly promote our brands and products to a large number of consumers, and sales increased rapidly. Currently, our customers are not limited to Thai Binh province but all over the country. The production scale of the Company expanded, the income of employees also increased, on average reaching 8 million VND/person/month. In order to raise awareness and promote the digital transformation process in businesses, over the past time, the Department of Industry and Trade has coordinated with other units to organize 4 training courses on e-commerce for nearly 1,000 students of the economic sector of the University. Thai Binh University and businesses and cooperatives in the province; 11 conferences to disseminate and propagate the law on e-commerce, skills to apply e-commerce in production and business activities for hundreds of businesses and young start-ups.
Ms. Ngo Thi Lien, Head of Import-Export - Economic Integration Department, Department of Industry and Trade said: In the past 5 years, we have supported thousands of businesses to connect production, business, import and export on the exchanges. Large domestic and international e-commerce. Building a brand identity, supporting website building, building and supporting digital technology solutions for businesses such as barcodes, QR Codes, NFC chips, blockchain technology... for source traceability origin, origin. The province currently has more than 7,300 businesses, of which about 40% have websites to promote information and product images, 90% of businesses use email and communication support applications such as Viber, Facebook Messenger, etc. Zalo to exchange and transact with customers. 50% of enterprises apply specialized software in management, production and business activities to develop B2B and B2C e-commerce transactions. 100% of businesses use digital signatures in tax declarations, customs and some specialized systems such as ecosys... This is a remarkable result in the process of digitizing and exploiting digital data for customers. production and business activities of enterprises.
Mr. Nguyen Van Hieu, Director of Thai Viet Agriculture Company Limited (Ky Ba ward, Thai Binh city) said: Without e-commerce application and management software, it is very difficult for a business to open a chain. stores to bring products to the large market and also do not have the ability to manage, especially for agricultural products such as honey beekeeping and production of materials for beekeeping for honey. After 5 years of digital transformation supported by the Department of Industry and Trade, we have seen remarkable results, revenue increased 5-6 times compared to before, costs reduced and corporate governance easier. Over the past time, the Department of Industry and Trade has actively supported organizations and businesses in the province to apply e-commerce in management, production and business activities.
 Mr. Tran Huy Quan, Director of the Department of Industry and Trade said: In the past 5 years, from the central and provincial budgets, we have supported 55 businesses to build their own websites, online branding, and management software. customer data and online sales promotion, online import and export operation management system. In particular, support to promote the promotion of brands and information of businesses on reputable electronic portals such as the national e-commerce portal ecvn.com, the website proud of Vietnamese goods, tuhaoviet. .vn, import and export portal vietnamexport.com, website of Asia - Europe economic cooperation forum asemconnectvietnam.gov.vn. On the e-commerce trading floor of the province ecthaibinh.com, the Department of Industry and Trade has built 232 free promotion booths for 1,969 products of businesses in the province and linked to promote on the e-commerce floors of provinces and cities such as the North. Giang, Hai Phong, Nghe An..., contributing to helping businesses have easier access to market information, significantly reducing time, transaction costs, marketing, relationship development, searching for partners. cooperation, reducing production and management costs, bringing high economic efficiency.
Source: Thai Binh Newspaper
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